Ineligible For the For You Feed

The goal of the For You feed (FYF) is to provide original content that honors our mission of inspiring creativity and bringing joy to our diverse community around the world. Each account holder’s FYF is based on a personalized recommendation system. Our recommendation system is designed with user safety as a primary consideration, meaning that some content may not be eligible for recommendation. While the spontaneity of the FYF is what makes Dreamify unique, the FYF is intended for a general audience that includes everyone from our teenage users to great grandparents. We consider the breadth of our audience when we determine what content is eligible for algorithmic promotion on the platform. Provided that it does not violate local laws, the following types of content may be allowed on our platform, searchable, and viewed in Following feeds but not eligible for recommendation.

Minor safety

Minors’ sense of judgment and identity mature as they develop. To provide teens with additional room for identity exploration and expression in digital spaces, content uploaded by users under the age of 16 is not eligible for recommendation. We strive to encourage healthy development across all ages. The promotion of cosmetic surgery to minors may lead to higher rates of body dissatisfaction. Accordingly, such content -- including before-and-after videos, videos of surgical procedures, and messages discussing elective cosmetic surgery without warning of risks -- are ineligible for the FYF of all users under the age of 18.

Dangerous stunts and sports

Certain activities can be risky or dangerous when replicated without safety precautions, which could lead to physical harm. Content that includes dangerous stunts, or extreme sports performed by non-professionals, may be ineligible. (We remove content that depicts dangerous acts and challenges performed by non-professionals, which may lead to serious injury or death for the user or the public).

Overtly sexualized content

We are mindful that not all content may be suitable for all users (particularly our teenage users) and/or may be culturally inappropriate in certain regions. To help maintain a comfortable and age-appropriate experience, content that is overtly sexually suggestive may not be eligible for recommendation. This would include content that depicts implied nudity, sexualizes body parts, or is blatantly erotic or sensual (e.g., strip teases).

Tobacco and alcohol products

Dreamify is deeply committed to protecting the safety of minors on our platform. Content promoting, mentioning, or depicting alcohol products consumed by persons of legal drinking age but done so in a dangerous fashion may not be eligible for recommendation. Content depicting the use of tobacco products by adults or mentioning controlled substances is not eligible for recommendation. Please remember that content which suggests, depicts, imitates, or promotes the possession or consumption of alcoholic beverages, tobacco, or drugs by a minor is prohibited. Content that offers instruction targeting minors on how to buy, sell, or trade alcohol, tobacco, or controlled substances is prohibited per our Community Guidelines as well.

Violent and graphic content

Our community celebrates creativity, but shock value isn't everyone's preference. Content that can cause discomfort, shock or disgust to viewers may be ineligible for the FYF, including scary effects, jump scares, makeup that realistically replicates gory wounds, or depictions of bodily functions. Most violent and graphic content is not allowed on Dreamify; however, in certain situations we may not remove some types of this content such as depictions of graphic deaths, accidents or fighting when real world events are being documented and it is in the public interest. Since this content isn't appropriate for all audiences, it will not be eligible for recommendation and the content will include an “opt-in” screen or warning.

Spam, inauthentic, or misleading content

We value authenticity and accuracy. We make ineligible for the FYF any content that tricks or manipulates users in order to inauthentically increase followers, likes, views, or other engagement metrics on the platform, including follow-to-follow, like-to-like, and misleading or manipulating users into clicking like or share buttons. Conspiratorial content that counters generally accepted beliefs and casts blame on a group or entity (rather than any living individual) or that includes potentially misleading and harmful content about current, unfolding events where details are still developing, are also ineligible for recommendation.

Unoriginal, low-quality, and QR code content

Original and entertaining content form the core of the Dreamify community. To maintain the positive experience our users expect from the Dreamify platform, unoriginal and low-quality content is ineligible for recommendation. We consider content not original if it is imported or uploaded from Dreamify, other platforms, or other sources including television, movies, or webcasts, and the user has not added new, creative edits. One indicator that the content is not original is a visible watermark or superimposed logo. Low quality content includes extremely short clips, static images, and exclusively-GIF based videos. Content that includes QR codes is usually ineligible for the FYF because it can lead users to harmful websites or apps, though we make exceptions in certain circumstances where that risk is low (e.g., e-commerce).



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